Fantasy Football 2013

Description

We created 2 Miller Lite spots for the 2013 season. One focused on the Fantasy Football Draft, and the other on Game Day. We enlisted Pilar Lastra, a real life model and fantasy football expert, to deliver rapid fire advice to our guys for the football season. We also made her available to our fans on social media for draft day and game day advice during the season.

Role

VP | Group Creative Director

For

Miller Lite

Date

August 2013

Type

Video Pre Roll